Best SEO Practices 2022: Skyrocket Your Website Traffic

Looking to increase your website’s traffic but don’t know where to start? Well, every business wants to be on the first page of Google SERP and pumps hundreds of thousands of dollars to grab ‘that’ coveted place in the search results. But, with a whopping number of businesses fighting online to be at the hot spot, it’s not that easy to beat your competitors. And, SEO is still the most important aspect in making a website rank higher in the search engine result pages.                                                                                                                                                                           

Here, we’ll tell you the you should follow in 2022 to skyrocket your website’s traffic, sales, and revenue. 

Use LSI Keywords

Using LSI keywords is the best SEO practice when it comes to on-site SEO. LSI keywords are relevant keywords related to the primary keywords or synonyms of the focused keyword. Why are they so powerful? Google introduced small algorithms, like RankBrain to improve search rankings for websites that offer highly informative content and use LSI keywords. Further, if you use the same keywords multiple times on a webpage or do keyword stuffing, Google may penalize you. Thus, searching and using LSI keywords is an important SEO practice to improve your on-page SEO results.

Perform Technical SEO Audit

Technical SEO Audit is a process of dealing with the technical aspects of a website and evaluating its search engine friendliness. The reason behind doing SEO audits is to identify and resolve SEO-related issues to improve the website’s SEO. In simple words, a technical SEO audit examines how well search engine crawlers can crawl your website and index its content. Some of the benefits of performing technical SEO audit are-

• Helps you find and fix your website issues.
• Increases website traffic.
• Improves website’s SEO structure.

Don’t have an in-house team to perform technical SEO? Look for a reliable SEO company in Chandigarh with SEO experts who can take care of your website’s SEO.

Improve Organic CTR (Click Through Rate)

Do you know that you can improve your website’s rank by increasing its organic CTR? Yes, you heard it right. And, the best way to boost organic clicks is to write a good meta description. Here are some easy ways to write a great, compelling meta description-

• Research top pages and find out how they are crafting meta descriptions. This way, you will get an idea of what to write and what to avoid writing in your meta description.
• Use powerful words in your meta descriptions along with strong CTAs to increase the organic CTR of a website.
• Ask questions to pull the audience’s attention and get more clicks.

Update And Optimize Your Content Constantly

A website that gets regularly updated with fresh content and information sources is credible in Google’s eyes. The search engine crawler discovers this updated content and improves the website’s indexability. This means you are one step closer to achieving higher rankings on Google SERP. Create valuable content not just around keywords but also taking into account the readers’ intent. Create meta titles, tags, and descriptions, while making sure to sound as natural as possible.

Update Old Content To Improve Organic Traffic

One of the best SEO practices is to rework your old blog posts and optimize them to generate more search traffic. Wondering how to revamp and optimize your old content? Here are some tips-

• Find your old blog posts that are underperforming.
• Find out what is already covered by your competitors and how they have crafted their blog posts. Take ideas from their content and optimize your blog posts.
• Promote your content on social media and build backlinks.

This SEO practice works well for creating fresh content, as well as updating old content.

So, these are some of the easy SEO practices that can help you improve your website’s traffic, rankings, and overall results.